Too many new store owners overcomplicate their product lineup, adding dozens of options before making a single sale. This leads to confusion, wasted time, and inventory headaches. A lean, focused product line sells faster because customers understand exactly what you offer, and you can put all your energy into making those products great.

In this course, you will learn how to build a small but powerful product range that customers actually want to buy. We will cover how to choose the right products, validate demand before you launch, position them for maximum appeal, and use simple variations to offer choice without overwhelming your buyers.

Whether you are selling physical goods, print-on-demand items, or digital downloads, this course will give you a clear framework for creating a streamlined, profitable product line that works for you, not against you.