Building authority online is not just about posting often. It is about showing up with the right mix of expertise, personality, and consistency so your audience sees you as a trusted voice. In this course, you will learn how to create a personal brand that stands out on LinkedIn or Instagram, develop a content style that builds trust, and engage in ways that make people want to follow and work with you.

We will cover everything from positioning yourself in your niche, choosing the right content formats, crafting posts that get shared, and building an engaged audience that sees you as the go-to person in your field. Whether you are starting from zero or already have a small following, this course will give you a clear plan to grow your authority and influence without spending on ads.